Arizona Outdoor Solutions
From field chaos to structured growth
Business snapshot
INDUSTRY
Irrigation & Water Management Services
DESCRIPTION
Arizona Outdoor Solutions (AOS) is a premium irrigation and water management company serving the Kitchener | Waterloo and Halton | Hamilton Wentworth areas. It specializes in sustainable water solutions for commercial and residential clients.
LOCATION
Hamilton, Ontario
ANNUAL REVENUE AT START
$300,000 (2018)
ENGAGEMENT TYPE
Equity Partnership (50% – TRUEHELM / Nathan Helder)
TIMEFRAME
2019 – Ongoing
STAKEHOLDER
Rick Malda, President & Co-Owner
The Challenge
Before partnering with Nathan/TRUEHELM:
- The business lacked operational systems
- No formal customer service contracts or consistent field accountability
- HR and financial systems were fragmented
- Owner was handling all leadership responsibilities
- Revenue and profit was low
“We were great at doing the work - but not great at managing growth, people, or operations.”
– RICK MALDA
The Approach
Audit
Reviewed current financials, employee structure, and gaps in sales, operations, and HR.
Align
Defined a strategic plan focused on:
- Implementing software
- New website and marketing assets
- Improved bookkeeping and accounting
- Created customer Contracts and packages
- Staff training, town halls, and culture reset
Execute
- Activated TRUEHELM’s Member Resources (HR templates, AR process)
- Introduced partner vendors
- Created a new financial structure and reporting cadence
- Supported leadership coaching for Rick & Cody
The Transformation
Revenue
On track to hit $1.5M in 2025 and $2.0M by 2026
Operational Systems
One-page strategic plan, SOPs and Full Implementation of ServiceTitan
Team Clarity
Operations teams, town hall meetings, organizational structure poised for growth
Client Experience
Long term contracts with a 95% client retention rate, 4.9 Google 5-star rating
"Partnering with Nathan has been a game-changer for our business. He brings clarity, strategy, and a genuine commitment to helping us grow-not just in revenue, but in how we operate day to day."
– RICK MALDA
What’s next for this business?
Arizona Outdoor Solutions is preparing for growth, continuing its journey to $3.0M in revenue. With TRUEHELM as a strategic partner, AOS is building a team-led, system-run business - designed to thrive without day-to-day owner involvement.
If you're tired of being the bottleneck or ready to grow your business beyond you, TRUEHELM is your next chapter.
You stay in control.
We bring strategic firepower.
Your business gets stronger and more valuable.
