Strategy & Vision
Unlock the Secrets to Lowering Customer Acquisition Costs (CAC) and Boost Your Profits! Lowering customer acquisition costs is a critical goal for businesses of all sizes as it can significantly impact the bottom line. Customer acquisition cost (CAC) refers to the total cost incurred by a business to acquire a new customer. This includes all…
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MEASURE WHAT MATTERS CAC over CPL: Get the full picture of your marketing spending! Contractors often face a unique set of challenges when it comes to marketing their businesses. With limited time and resources, it can be frustrating to invest in marketing efforts that don’t produce the desired results. From generating leads to converting them…
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“Once upon a time, there was a contracting business with three partners. Each partner had a unique skill set, but they all ended up doing the same tasks for the company. The staff was confused, feeling like they had three parents instead of one cohesive team. As a result, the business struggled to grow and…
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Ever wonder if your job will ever change? Do you feel like you are on a hamster wheel? Ever feel that you should have more days off? Ever wonder what it would be like to do something different? Many business owners find themselves in this situation and are frazzled and frustrated. You might have things…
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Why is accounting crucial to your success? Bookkeeping/Accounting are a critical aspect of any business, whether small or large, that plays a pivotal role in the overall success of an organization. The practice involves keeping track of financial transactions and documenting them in a systematic and organized manner. Bookkeeping serves as a foundation for making…
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Discover the 5 Reasons Why Clean Financial Statements and Positive Cash Flow Are Key Companies that have clean financial statements and positive cash flow tend to command a premium price when they are sold. Here are five reasons why this is the case: Reduced Risk: Prospective buyers are generally risk-averse and prefer businesses that have a…
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SELECTING AN INDEPENDENT FINANCIAL WEALTH ADVISOR What criteria should I use when hiring an independent financial wealth advisor? Here are some criteria you can consider: 1. Qualifications and Credentials: Look for an advisor who is qualified and has appropriate certifications. The most common certifications for financial advisors are Certified Financial Planner (CFP), Chartered Investment Manager (CIM),…
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What is the difference between deficiencies and warranty? VS Deficiencies and warranties are two related but distinct concepts related to the quality of products or services. A deficiency refers to a fault, defect, or flaw in a product or service that does not meet the expected or advertised standards. Deficiencies can range from minor defects…
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Price increases over 10%, what to do: With inflation still over 5%, labour pressures and increase costs in fuel, insurance and equipment, introducing a significant price increase to clients for their landscape maintenance contract at renewal time can be a delicate matter. Here are five best ways to approach it: 1. Provide Advance Notice: Give your…
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For many contractors, the COVID Pandemic created many opportunities and homeowners were throwing them deposits just to get their name on the project board. If you answered the telephone, you would get the job. The lockdowns also caused many homeowners to re-evaluate their houses and properties. They decided to renovate their kitchen, create an oasis…
Read MoreIf you're tired of being the bottleneck or ready to grow your business beyond you, TRUEHELM is your next chapter.
You stay in control.
We bring strategic firepower.
Your business gets stronger and more valuable.
